Company
- About us
- Company profile
- Our Story
- Our commitment
- Technologies
- 14MM
- Kerlite
- All technologies
- Milan Showroom
- HEADQUARTER
Products
- Looks
- Stone
- Wood
- Marble
- Concrete
- Matter and Color
- Metallic
- Spaces
- Bathroom
- Kitchen
- Living
- Bedroom
- Commercial Spaces
- Wellness
- Indoor
- Outdoor
- Applications
- Floor
- Wall
- Kitchen Countertops
- Furniture
- Swimming pool
- Technology
- 14MM
- KERLITE
- Gres 20 mm
- Safetouch
- All collections
  
  Be inspired by Cotto d'Este collections, porcelain stoneware tiles and ultra-thin slabs in Kerlite with a modern, classic or design taste. Choose the effect, combine the colors and find the solution for your environment.
  Read more
- Roomviewer
  
  The new look for your home is here, just a few clicks away. With our Roomviewer, instantly see the final result by trying out all the products you like.
  View them in your home
Projects
- Sectors
- Residential
- Retail
- Offices and Business
- Ho.Re.Ca.
- Wellness
- Public spaces
- Applications
- Flooring
- Wall Coverings
- Kitchen Countertops
- Furnishings
- Pools
- Ventilated Facades
- Adhered Facades
- Raised Floors
- Thermal Insulation Systems
- All projects
  
  Let yourself be inspired by Cotto d'Este's projects: porcelain stoneware tiles and ultra-thin Kerlite slabs with modern, classic, or designer styles. Choose the effect, combine the colors, and find the perfect solution for your space.
  Find out more
Professionals
- Applications
- Kerlite Easy
- Kitchen countertops
- Swimming pools
- Ventilated walls
- External thermal insulation systems
- Raised floors
- All applications
- Resources
- Certifications
- Manuals
- BIM
Journal
Sales network
Contacts
us

BRACCIALINI STORE ROMA

Location

Roma - Italy

Date

2018

Studio

Studio Svetti Architecture

Photo Credits

Vertigo and Partners

THE PROJECT

Location Roma - Italy
Date 2018
Studio Studio Svetti Architecture
Photo Credits Vertigo and Partners

The concept behind the Braccialini flagship store on Via Frattina in Rome draws inspiration from the concept of the “Braccialini Diary”: a blank notebook in which to jot down ideas, sketches, and designs leading up to the final creation, in this case the shopping experience.

The Svetti Architecture Studio designed the space to look like a giant, black and white, 3D sketch, with the artist-designer’s ideas coming to life and transforming into a dreamlike showcase of the brand’s products.

PRODUCT USED

Inside the flagship store, the architects chose a custom-made product. It is Kerlite Ultrawhite in the 100x300 cm size, cut according to the project design: thanks to Cotto d’Este slabs, the space is defined by a striking interplay of contrasts between the white background and black outlines, between soft lines and rigorous geometries, in an irreverent and ironic dialogue with the furnishing elements. Kerlite is thin, resistant thanks to its exclusive fibreglass reinforcement, versatile and easy to use, delivering outstanding aesthetic results in interiors and architectural applications.